A technique photographer Mark Borthwick uses to create his bright, dreamy like photos is after he has taken a photo on his film camera, he opens the back to expose the light to the 35mm film for a second before windng it on. Sounds crazy to me, but he must have practiced it enough to know what is the right amount of time to create the effect he wants.
This photo seems so peaceful to me, it's a beautiful landscape to relax in and read a book, like the model is doing. I've planned a photoshoot day with my friend Danii to take place in the woods, I'm going to bring my tent and we're going to take camping fashion photographs, I'm looking forward to it. :)